
NFLPA Pitch Day

The Convergence of Athletes & Innovation
For a decade, NFLPA Pitch Day has been a hub for innovation, connecting athletes, entrepreneurs, investors and business leaders to exchange ideas and explore unique sports-focused partnership opportunities.
Through expert-led discussions and the flagship startup competition, industry leaders and athletes explore game-changing topics and opportunities at the intersection of sports and innovation.
Event Format
Empowering Start-Ups to Succeed
The centerpiece of NFLPA Pitch Day is the startup competition, where three tech-driven companies pitch to an elite panel of NFL Players, investors, and industry leaders.
Entrepreneurs compete for event access, mentorship, and collaboration to drive innovation in data tracking, technology, and performance-focused consumer products, with the winner receiving exclusive NFLPA event access, and business resources, including expert coaching in small business financial management and consultations on athlete marketing, fundraising, and strategic partnerships with NFLPA advisors, staff, board members, and venture capital partners.
Expert-Led Discussions
Complementing the competition are thought-provoking panels where industry leaders and athletes share key insights and perspectives on emerging trends in the world of sports.
Last year's lineup featured a star-studded roster of player entrepreneurs, business leaders, and investment experts examining a variety of hard-hitting topics. From the future of investment in women's sports to the role of private equity in pro sports ownership, attendees were able to hear from some of the brightest minds in sports and entrepreneurship.
Past Speakers, Judges, & Panelists
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Malcolm Jenkins 2X Super Bowl Champion; CEO, Malcolm Inc.
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Earvin "Magic" Johnson 12-Time NBA All Star; Hall of Famer; CEO, Magic Johnson Enterprises
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Steve Smith Sr. All-Pro Receiver; Founder, The Steve Smith Foundation
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Kelsey Plum 2022 MVP & 4X WNBA All-Star
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Mark Patricof Founder & CEO, Patricof & Co.
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Tony Boselli Hall of Famer; President & Chief Growth Officer, All.Health
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Ali Krieger 2X FIFA Women's World Cup Champion, NWSL Champion, ESPN Analyst
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Marshawn Lynch SB Champion & Pro Sports Team Minority Owner
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Marques Colston Former NFL Player; Co-Founder & Partner, Champion Venture Partners
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Michael Rees Co-President, Founder & Head of GP Strategic Capital, Blue Owl Capital
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Ryan Nece Former NFL Player; Managing Partner Next Legacy Partners
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Vernon Davis SB Champion & Entrepreneur
Previous Pitch Competition Winners

2025
VRTL, the leading platform for virtual fan experiences, was named the winner of the 2025 competition

2024
DrinKicks, the pioneering startup renowned for its distinctive sneaker products, clinched the top spot in 2024

2023
Personalized telenutrition platform Culina Health earned first place at 2023's record-breaking event
Read more about other previous winners:
Healium, 2022 | Round21, 2021 | A Dozen Cousins, 2020 | WHOOP, 2017
Get Involved with Pitch Day 2026
Interested in Partnering With Us for the 10th Annual Pitch Day?
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Contact our Player Services Team Here