Driven Playmaker: Brown Toy Box Inc.
Founder and CEO Terri-Nichelle Bradley
Terri-Nichelle Bradley, founder and CEO of Brown Toy Box believes that it's crucial for Black children to encounter positive representations of themselves in the spaces they frequent, starting right from their toy collection and the toy store aisles. As an advocate for equity in play, Bradley is determined to shake up the $27 billion toy industry. Her goal is to establish a brand that mirrors the diverse world we live in today. In 2017, Bradley initiated her venture as a STEAM (science, technology, engineering, arts and mathematics) kit called Brown Toy Box. Over time, it has transformed into a comprehensive educational toy company. This company is dedicated to creating and curating STEAM toys, games, activities, media and experiences that center around and celebrate Black children. Importantly, these offerings are designed to be enjoyable, educational and entertaining for all children.
Learn more about the 2023 Driven Playmakers here.